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Fashion Business: E-commerce

Fashion Business: E-commerce

The Fashion Business program with E-commerce concentration prepares you for the explosive growth in online retailing. With 72% of women looking online for apparel, and $26 billion of clothes sold online, it is an ever-expanding field.

Study Online!

Did you know that a majority of the Fashion Business: E-commerce program can be completed online?

  • Fashion Business: E-Commerce AAS (50% or more can be completed online)

Visit our Office of Online Learning for more information!

Why GCC?

The key to a successful online shopping experience and business plan is a well-designed website. GCC's E-commerce concentration teaches you the essentials of computer graphics, web development and web publishing. As part of your study, you will take dynamic coursework in computer graphics, design a web-page that markets a product or service and develop the overall brand for related merchandise or services. This effort incorporates the use of industry standard web-design methodologies.

Career Opportunities

E-commerce has revolutionized the way businesses operate, creating a global need for knowledgeable professionals to enhance a company's position in a world governed by electronic services. Among the many new job opportunities available to E-commerce grads are:

  • Web Designer
  • Computer programmer
  • Online Inventory Manager
  • Marketing Director
  • Telemarketer
  • Digital Merchandising Specialist
  • Digital Marketing Planner
  • Interactive Media Specialist
  • Social Media Specialist
  • Online Merchandise Buyer
  • User Experience Architect

Transfer Opportunities

Starting at GCC saves many students and their families thousands of dollars in tuition. With an A.S. or A.A. degree you will be able to seamlessly transfer within the SUNY network of 64 college and universities as well as to many 4-year private institutions. GCC's A.S. and A.A. programs were developed as part of the SUNY seamless transfer initiative allowing students to complete the first two years of a bachelor's degree as a freshman and a sophomore at a community college, then seamlessly transfer to a SUNY four-year institution to earn a bachelor's degree. Please reference the SUNY Transfer Pathways for degree programs to learn about any campus specific requirements. Visit the SUNY Core Course Finder to plan out the courses you should complete to transfer to a 4-year SUNY School.

If you are planning to transfer to a 4-year private institution you should work with our Transfer Services office to learn about possible articulation agreements and pathways that exist for many or our degree programs. Some GCC A.A.S. programs also have transfer opportunities.

To learn more about these opportunities and agreements contact the Transfer Services Office, we are more than happy to work with you and answer any questions you may have on building your own personalized transfer plan.

Transfer opportunities include, but are not limited to:

  • Fashion Institute of Technology
  • Fashion Institute of Design and Merchandising
  • Laboratory Institute of Merchandising
  • SUNY College at Buffalo State